Breaking boundaries is what Nissan aims to do and their latest grand achievement is a four-year partnership with the UEFA Champions league - their biggest sponsorship deal to date! Through this venture, the automaker will gain exclusive access to UEFA Champions League matches, training sessions, events and much more. Their partnership will also extend to the UEFA Super Cup, allowing them to showcase their cars and brand to a wider audience.
"We are delighted to have Nissan as an official partner of the UEFA Champions League as of next season," said Guy-Laurent Epstein, Marketing Director of UEFA Events SA. "Nissan is a truly leading global company and is one of the largest automotive groups in the world. We feel that the partnership will provide a great deal of innovation and excitement across all markets worldwide, and we are convinced that Nissan can use the platform that the UEFA Champions League offers to further build on their current success."
Nissan hopes their new partnership will combine the excitement of soccer and cars, and bring the UEFA Champions League experience to a new level. We look forward to seeing the venture play out and we can't wait to hear what else they have in store for the future!
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